Incubating the Arts: Establishing a Program to Help Artists and Arts Organizations Become Viable Businesses (print)
by Ellen Gerl with Joy MillerUpton and Meredith Erlewine, NBIA Publications, 2000 (paperback, 223 pp.)
This beautiful, informative book is a practical guide to all aspects of developing and managing an arts incubation program. Experts discuss a wide range of approaches to incubating artists and nonprofit arts organizations. The book covers everything from program financing and development to marketing and technical assistance for serving clients. Includes case studies and sample forms.